Seventh Sense is an AI platform specializing in optimizing email marketing engagement by determining the unique optimal send time and frequency for each individual subscriber based on their historical engagement patterns. It integrates with popular marketing automation platforms like HubSpot and Marketo.
Key Features:
- Individualized Send Time Optimization (predicts best time/day for each contact).
- Email Frequency Optimization (suggests optimal number of emails per contact).
- Email Throttling (spreads out campaign sends over optimal times).
- Detailed engagement analytics at the individual level.
- Integration with HubSpot, Marketo, Pardot (Salesforce).
Marketing Use Cases:
- Significantly increasing email open and click-through rates by delivering emails when subscribers are most likely to engage.
- Reducing email fatigue and unsubscribe rates by optimizing send frequency.
- Improving overall email deliverability and sender reputation.
- Gaining deeper insights into individual subscriber engagement habits.
Pricing Overview: Subscription-based SaaS model. Pricing is typically based on the number of contacts being analyzed and the connected marketing automation platform. Often requires contacting sales or requesting a quote via their website. Pricing might depend on the size of the database being synced. Subject to change; check website for current pricing.
Expert Notes & Tips: Seventh Sense focuses purely on optimizing send time and frequency using AI analysis of individual behavior, unlike platforms offering broader AI content features. Its value lies in maximizing the impact of the emails you already create by delivering them at the perfect moment for each person. Requires integration with a compatible marketing automation platform. Can lead to noticeable improvements in core1 email engagement metrics.
Direct Link: https://www.theseventhsense.com/
