MonkeyLearn is a no-code Artificial Intelligence (AI) platform specializing in text analysis. It enables businesses to easily build and use custom machine learning models to analyze text data from sources like customer feedback, surveys, social media, and support tickets, automating tasks like sentiment analysis, topic classification, and keyword extraction.
Key Features:
- No-code interface for building and training custom text analysis models.
- Pre-built models for common tasks (sentiment analysis, keyword extraction, language detection, topic classification).
- Ability to train custom classifiers and extractors tailored to specific industry needs or jargon.
- Integrations with various tools like Google Sheets, Zapier, Zendesk, etc.
- API access for developers to integrate text analysis into their own applications.
- Data visualization tools for analyzing results.
Marketing Use Cases:
- Analyzing customer feedback from surveys, reviews, and NPS responses to identify key themes and sentiment drivers.
- Performing sentiment analysis on social media mentions or online reviews to understand brand perception.
- Automatically tagging and routing customer support tickets based on topic or urgency.
- Extracting keywords and key phrases from customer comments to understand pain points or feature requests.
- Classifying open-ended survey responses into meaningful categories for easier analysis.
- Monitoring online conversations for specific topics or brand mentions.
Pricing Overview: Subscription-based SaaS model. Typically offers tiered plans based on the number of queries (text analyses) per month and access to features like custom model training or specific integrations. May offer a free trial or a limited free tier. Pricing likely requires contacting sales or checking specific plan details on their website. Subject to change; check website for current pricing.
Expert Notes & Tips: MonkeyLearn excels at making custom text analysis accessible without requiring deep data science knowledge. Its strength lies in training models specific to your business needs and data. Start with pre-built models, then train custom ones for higher accuracy on niche topics. Integrations (especially Zapier) make it powerful for automating workflows based on text analysis results. It’s less of a broad social listening tool (like Brandwatch) and more focused on analyzing text you already have or collect.
Direct Link: https://monkeylearn.com/
