InVideo is an online video editor and creation platform that enables users, even those without prior video editing experience, to create professional-looking videos quickly using templates, stock media, and AI-powered features.
Key Features:
- Large library of customizable video templates for various use cases (ads, intros, presentations, social media).
- Extensive stock media library (video clips, images, music).
- Text-to-Video: AI feature to convert scripts or articles into video drafts.
- Drag-and-drop editor with transitions, text effects, and stickers.
- AI script generator and voiceover generation options.
- Collaboration features for teams.
- Mobile app available for editing on the go.
Marketing Use Cases:
- Creating promotional videos for social media campaigns (Facebook, Instagram, YouTube).
- Developing video ads quickly from templates.
- Making intro/outro sequences for YouTube channels.
- Turning blog posts or text content into simple videos using the Text-to-Video feature.
- Creating slideshow-style videos or presentations with music and voiceover.
Pricing Overview: Offers a Free plan with watermarked videos and limited features. Paid subscription plans (Business, Unlimited) remove watermarks, provide access to premium stock media/templates, increase export limits, and add features. Paid plans typically start around $15-$30/month when billed annually. Subject to change; check website for current pricing.
Expert Notes & Tips: InVideo is particularly strong for template-based video creation, making it easy for beginners to produce polished videos fast. Its Text-to-Video AI is useful for quickly visualizing scripts but often requires manual refinement of scene choices and timing. The vast template library is a major plus for variety. Good alternative to Lumen5/Pictory, potentially with more focus on template-driven creative editing vs. pure text summarization.
Direct Link: https://invideo.io/
